Susan Rowinski

PharmaSonics
San Mateo, CA

M.S.E., Bioengineering- University of Washington B.S., Radiation Physics- Purdue University Member of the 1984 U.S. Olympic Team- Women?s Rowing Member of the 1996 U.S. Team- Underwater Photography World Championship Over ten years of combined in-house and consulting experience with commercializing medical device technologies that use genes, drugs, and energy to treat acute and chronic diseases of the circulatory system. Areas of expertise include: Authoring business plans, including financial and market modeling, for the purpose of raising funds for company expansion; Conduct due diligence with the goal of identifying growth or obsolesce in markets and technologies; Design and oversee the worldwide pre-commercial communication strategy with the goal of establishing presence and positioning prior to launch; Plan and manage the domestic and international reimbursement strategies with the intent of expediting reimbursement after regulatory approvals; Design launch plans and oversee the release of products into worldwide markets.